Brand Feature

Newport Menthol

#1 Menthol Brand in the U.S.!

Legislation & Regulation

The U.S. Food and Drug Administration has stated it is seeking information to help determine whether or how to regulate menthol in cigarettes beyond existing regulations for all cigarettes.

Click here to see Lorillard’s position on potential menthol regulation and why we believe menthol cigarettes should be regulated no differently from regular cigarettes.

Investor Relations Highlights

First quarter 2014 net sales increased 1.0% to $1.592 billion from last year’s first quarter. First quarter 2014 adjusted earnings per diluted share (EPS) increased 4.5% versus last year to $0.69.

In the first quarter, total Lorillard retail market share of cigarettes increased to a record high of 15.2%, up 0.3 share points from last year.

Also in the first quarter, blu eCigs distribution expanded to approximately 150,000 stores resulting in first quarter electronic cigarette net sales of $51 million and retail market share of approximately 45%.

250th Anniversary

Lorillard celebrated its 250th Anniversary in 2010

Lorillard is the oldest publicly traded company listed on the New York Stock Exchange and one of the oldest continually operating companies in America

Company Overview

Lorillard, Inc., through its Lorillard Tobacco Company subsidiary, is the third largest manufacturer of cigarettes in the United States.  Founded in 1760, Lorillard is the oldest continuously operating tobacco company in the U.S.  Newport, Lorillard’s flagship premium cigarette brand, is the top selling menthol and second largest selling cigarette in the U.S. In addition to Newport, the Lorillard product line has four additional cigarette brand families marketed under the Kent, True, Maverick and Old Gold brand names.  These five brands include 41 different product offerings which vary in price, taste, flavor, length and packaging.  In April 2012, Lorillard acquired blu ecigs, the leading electronic cigarette company in the U.S.  Lorillard maintains its headquarters and manufactures all of its cigarette products in Greensboro, North Carolina.

Lorillard Reports First Quarter 2014 Results

“Lorillard delivered strong underlying fundamental performance and record high market share results to start the year,” stated Lorillard’s Chairman & CEO.

Lorillard 2013 Annual Report

The remarkable winning tradition of Lorillard’s market-leading brands and its seasoned and talented employees resulted in another year of record-setting results in 2013.

Investor Information


Lorillard to be Acquired in Transaction Valued at $27.4 Billion

Lorillard announced entry into a definitive agreement with Reynolds American in a cash-and-stock transaction valued at $68.88 per share.

Lorillard Reports First Quarter 2014 Results

In the first quarter of 2014, Lorillard net sales increased 1.0% and adjusted EPS increased 4.5% versus last year as the Company continued to incrementally invest in its blu electronic cigarette business. Lorillard retail market share of cigarettes increased 0.3 share points from last year to a record high of 15.2%.

Lorillard Announces Acquisition of British-Based SKYCIG

Acquisition marks the first major step in building Lorillard's global e-cigarette business.